Honest answer
What about a first-booking discount?
Why IMPT does not offer a sign-up discount — the better deal is built in.
IMPT does not offer a first-booking discount. The deal is the per-booking carbon retirement that no other major OTA matches. Same price as everywhere else, plus a tonne of CO₂ removed for free.
Why no sign-up discount
Sign-up discounts are usually funded by future commission revenue (i.e. you pay later). IMPT instead invests its commission in the per-booking carbon retirement — every booking, every time, no expiry. That's a better deal than a one-off £20 off your first stay.
The actual deal
Same price as Booking.com. Plus 1 tonne of UN-verified CO₂ removed on-chain. Worth approximately €15-25 at current voluntary-credit prices, depending on credit type. Funded by IMPT, not added to your bill.
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